Director I Experience Design, Customer Engagement & Personalization
Company: Loyalty360
Location: Chicago
Posted on: January 23, 2025
Job Description:
Category/Area of Expertise: Product ManagementJob Requisition:
409314Address: USA-IL-Chicago-300 South Riverside PlazaStore Code:
CF Product Management (5157595)Ahold Delhaize USA, a division of
global food retailer Ahold Delhaize, is part of the U.S. family of
brands, which includes five leading omnichannel grocery brands -
Food Lion, Giant Food, The GIANT Company, Hannaford and Stop &
Shop. Our associates support the brands with a wide range of
services, including Finance, Legal, Sustainability, Commercial,
Digital and E-commerce, Technology and more.Primary PurposeThe
Experience Design Director will be responsible for the end-to-end
experience strategy and execution focused on eCommerce penetration,
personalization, and delivering an above-standard digital customer
experience. This role requires a visionary leader with a deep
understanding of customer-facing user experiences. The ideal
candidate will have a proven track record in driving eCommerce
growth, experience working with Loyalty programs, enhancing
customer satisfaction, and leading cross-functional teams to
deliver innovative and effective product solutions. Their
leadership style inspires teams to do their best work.Our flexible/
hybrid work schedule includes 3 in-person days at one of our core
locations and 2 remote days. Applicants must be currently
authorized to work in the United States on a full-time basis.Duties
and Responsibilities
- UX Strategy and Vision:Develop and articulate a clear UX vision
and strategy that drives eCommerce penetration and enhances digital
customer experiences.Identify market opportunities, customer needs,
and competitive landscape to inform product direction.Define and
prioritize product roadmaps and initiatives that align with
business goals and objectives, ensuring alignment across the
overall company strategy with clearly defined outcomes and
OKRs.Infuse a multi-channel mindset that leads with mobile context
first.Track product performance to inform future work.Champion
human-centered design, driving best practice for problem framing
and synthesis of customer and business insights.Influence
organization level strategic roadmap discussions alongside Product
and Engineering leadership.
- Customer and Associate Experience Leadership:Lead the overall
development of intuitive, user-friendly, and engaging
customer-facing digital experiences.Remit ownership across core
eCommerce flows related to products, identity & profile, rewards,
coupons, and shoppable content.Collaborate with Product Management,
Engineering, and other key functional leaders, to create seamless
and delightful user journeys.Fluent in user experience design,
research, and content strategy processes and practices - This role
will partner closely with peer Directors in UX Research, Product
Management, and Engineering.
- Cross-Functional Leadership:Lead and mentor a team of
experience designers, while also working with and mentoring product
managers, developers, and other cross-functional team
members.Foster a collaborative and high-performing team culture
that encourages creativity, accountability, and continuous
improvement.Coordinate with partners across brand success,
marketing, customer support, and other departments to ensure
alignment and successful product launches.A strong verbal and
visual communicator; a strong storyteller.Experience growing and
leading high-performing design teams.
- Performance and Analytics:Define and monitor key performance
indicators (KPIs) to measure product success and impact on
acquisition, retention, loyalty engagement, and
monetization.Utilize data-driven insights to make informed product
decisions and optimize the customer journey.Work closely with the
Experimentation team to foster an environment of continuous
learning and innovation.
- Additional job duties may be assigned as needed to meet the
needs of the business and support our Values.Qualifications
- Bachelor's degree in Human-Computer Interaction, User
Experience, or related design field; or equivalent related
professional experience.
- 10+ years related professional experience in b2c user
experience design, design consulting, or agency, specifically in
Adtech or Marketing-related digital tools.
- Experience in leadership of senior UX Designers.
- An experienced creative leader who thrives at the intersection
of business and design.
- Experience across mobile app technologies and best practices
(has been responsible for both web and mobile roadmaps).
- Strong leadership and team management skills, with the ability
to inspire and motivate cross-functional teams.
- Excellent analytical, strategic thinking, and problem-solving
abilities.
- Outstanding communication and presentation skills, with the
ability to influence stakeholders at all levels.
- Experience with eCommerce platforms and other relevant
technologies.
- Passion for innovation, customer-centricity, and staying ahead
of industry trends.
- Experience in consulting is a plus.
- Good understanding of current GenAI technologies also a
plus.Salary Range: $160,000 - $240,000At Ahold Delhaize USA, we
provide services to one of the largest portfolios of grocery
companies in the nation, and we're actively seeking top talent. Our
team shares a common motivation to drive change, take ownership and
enable our brands to better care for their customers. We thrive on
supporting great local grocery brands and their strategies.We offer
an experience where our associates are valued; Diversity, Equity,
Inclusion and Belonging are infused in our business and our
employees are representative of the communities that we serve. We
believe in total wellness, which encompasses a blend of physical,
financial and emotional wellness.We believe in collaboration,
curiosity, and continuous learning in all that we think, create and
do. While building a culture where personal and professional growth
are just as important as business growth, we invest in our people,
empowering them to learn, grow and deliver at all levels of the
business.
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Keywords: Loyalty360, Schaumburg , Director I Experience Design, Customer Engagement & Personalization, Executive , Chicago, Illinois
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